How would you rate your visit to Aberdeenshire overall?

    Regional Key Performance Indicators

    Visitor Survey: Rating of Aberdeenshire Trip Overall

    Source: VA Visitor Survey Spring 2019

    This key finding is drawn from the spring 2019 wave of VisitAberdeenshire's Visitor Survey project, undertaken by Aberdeen and Grampian Chamber of Commerce. Fieldwork took place in the first two weeks of April at key attractions and areas known for visitor footfall across the region.

    55% of respondents rated their visit Aberdeenshire overall as "Excellent".

    It is reassuring to note that no visitors rated their experience as Poor or Very Poor. This is a very positive finding and sets a high benchmark. 

    Base Sample: 394

    For information, 42% of respondents were overnight visitors.

    To read further findings from our Visitor Survey, please click on the links below.

     

    Visitor Survey: Recommend Aberdeenshire? Rating of Aspects of Trip Visitor Opinions on Aberdeenshire Visitor Shifts in Perceptions following Visit

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